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Opinion: Is It Time Magazine that doesn’t understand Capitalism or China?

November 4th, 2013 6 comments

consumer powerTime recently published an article titled “How a Starbucks Latte Shows China Doesn’t Understand Capitalism” on the attention the Chinese government appears to be bringing to the practice of foreign companies overcharging Chinese consumers. According to Time, the government in doing this shows it doesn’t understand capitalism, ought to back off, and let the market reach a proper price.

The article asserts:

The bottom line is this: Companies will price their products based on what the consumer is willing to pay. That’s nothing illicit. It’s simple supply and demand. If Starbucks lattes were truly overpriced in China, the Chinese wouldn’t be buying as many of them, and the American firm would not have been able to build a successful network of over 1,000 shops in the country.

If foreign companies are engaged in illegal practices, then they should be stopped. But meddling in the pricing decisions of independent private companies is another thing altogether. China’s leaders persistently promise to make the Chinese economy more market-oriented, liberalized and fair. Premier Li Keqiang recently committed the government to “steadfastly pursuing reform and opening-up with priority given to the stimulation of the market.” Interfering with the prices private firms charge Chinese consumers suggests that China’s officials believe that they should make economic decisions, not free markets. Read more…